Using QR Codes to Drive Virtual Event Engagement

How using QR Codes at virtual events builds and drive attendee engagement QR codes are two-dimensional barcodes and can be read by a camera on a smartphone. The code often directs scanners to a webpage with more information about whatever prompted the scan to begin with. QR codes have been around since 1994, so why…

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How to Organize a Successful Hybrid Event

Hybrid events are the breakout star of the meeting industry, an emerging event type that requires meeting organizers to stretch their creativity, strategizing, execution and integrate technology with traditional live events to create new types of audience experiences. Never in the history of meetings have we seen such an explosion of so many different formats…

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How to Change a Physical Event to a Virtual Conference

Organizations operate in a world that gets more challenging each year. Pandemics, fires, weather and other public safety disturbances impact travel and limit the ability of employees, partners, clients, or prospects to attend in-person events. Now we have the COVID-19 virus, commonly known as Coronavirus. Several high-profile events have been canceled as a result of…

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